Exclusive: Fire at Shiprocket’s warehouse impacts over 60 brands

A massive fire broke out at Shiprocket’s warehouse, disrupting the logistics operations of over 60 brands. The fire caused significant damage to inventory, leading to delays and losses for numerous e-commerce businesses. Shiprocket, a leading logistics and delivery platform for e-commerce, has promised to work on recovery measures for the affected brands. The incident highlights the vulnerabilities e-commerce platforms face in managing inventory and logistics, especially during peak seasons. Brands affected by the fire are scrambling to address the supply chain disruption while Shiprocket is facing heightened scrutiny regarding its operational resilience.