Hindustan Unilever in talks to acquire Minimalist for Rs 3,000 Cr

Hindustan Unilever is reportedly in talks to acquire The Minimalist, a direct-to-consumer skincare brand, for Rs 3,000 crore. The acquisition would mark a significant move for Hindustan Unilever as it seeks to expand its portfolio in the skincare segment. The Minimalist, known for its minimalistic and ingredient-focused products, has gained popularity in recent years, especially among younger consumers. The potential acquisition is seen as a strategic alignment with Unilever’s efforts to strengthen its presence in the premium skincare market. If finalized, this deal could reshape the competitive landscape of the Indian skincare industry.