Swiggy expands into sports as it looks to go beyond food, grocery segments

Swiggy Expands into Sports, Looks to Go Beyond Food & Grocery Segments: Swiggy is expanding its offerings into the sports sector, signaling its ambition to go beyond food delivery and grocery services. The company aims to integrate more diverse services into its platform, allowing customers to engage with sports content, live streaming, and related activities. Swiggy's expansion reflects the evolving nature of food tech companies as they explore new verticals to drive user engagement and growth in an increasingly competitive digital ecosystem.