Swiggy Instamart Architect Karthik Gurumurthy Floats Cricket Activewear Brand Te...

Karthik Gurumurthy, the architect behind Swiggy Instamart, launched a new cricket activewear brand called Ten X You. The brand aims to provide high-quality, performance-oriented activewear for cricket enthusiasts. Gurumurthy’s venture into the sports apparel market reflects his entrepreneurial spirit and understanding of consumer needs. Ten X You plans to leverage Gurumurthy’s experience in building successful brands to establish a strong presence in the activewear market.