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Informative

Swiggy Instamart pilots MaxxSaver to push for larger cart sizes, rivals Zepto's SuperSaver

Update / Judgement Date

08 Apr 2025

Source

YourStory

Author

Team — WCP Legal Desk

Reading Time

1 min read

Consumer Protection ActStart-Up & DPIIT

Swiggy is reportedly launching MaxxSaver, a service seen as a rival to Zepto's Super Saver in the quick commerce space. This move indicates increasing competition in the fast-growing quick commerce market, with major players like Swiggy entering the ultra-fast delivery segment to cater to price-sensitive consumers. MaxxSaver will likely offer a range of daily essentials at competitive prices with quick delivery, directly competing with Zepto's established Super Saver offering.