Exclusive: Naagin Bags $2.1 Mn From 360ONE Asset, Others

Naagin Sauce, a hot sauce brand, has successfully bagged over $2.1 million (approximately Rs 17.5 crore) in a funding round. The investment saw participation from 360 One Asset, high-net-worth individuals (HNIs), and existing investors. This fresh capital infusion will likely be used to expand Naagin Sauce's production capacity, increase its market reach, and strengthen its brand presence in the rapidly growing hot sauce segment. The funding reflects investor confidence in the brand's unique flavor profile and its potential to capture a larger share of the Indian culinary market.