Informative

Flipkart Launches ‘Black’ Membership Plan To Drive Revenue Growth

Update / Judgement Date

25 Aug 2025

Source

Inc42

Author

Team — WCP Legal Desk

Reading Time

1 min read

Corporate Law & GovernanceStart-Up & DPIIT

Flipkart has launched a new "Black" loyalty program for its YouTube Premium members. The new program, which is aimed at competing with Amazon Prime, offers a range of exclusive perks and benefits. The move is a significant step towards a more user-friendly and less intrusive tax environment.

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Flipkart Launches ‘Black’ Membership Plan To Drive Revenue Growth

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