Flipkart to begin direct lending with NBFC license from RBI

Flipkart has applied for a direct lending Non-Banking Financial Company (NBFC) license from the Reserve Bank of India (RBI). This strategic move would allow Flipkart to directly offer various lending products to its consumers and sellers, expanding its financial services footprint beyond its current BNPL (Buy Now, Pay Later) partnerships. Obtaining an NBFC license would enable Flipkart to deepen its engagement with its ecosystem, provide more flexible credit options, and potentially enhance profitability by retaining a larger share of the financial services value chain.