Import Of Counterfeit iPhones Dilutes Brand Equity, Affects Consumer Welfare: Delhi High Court In Customs Fraud Case

The Delhi High Court has ruled that the "import of counterfeit iPhones" dilutes "brand equity" and affects "consumer welfare." The court's decision, which is a significant victory for the company, was made on the grounds that the company's claim was not supported by evidence. The ruling clarifies that a person cannot import a product that is for a similar purpose. The court’s decision is a crucial reminder to all that they must be diligent in their dealings.