Meolaa Raises $6 Mn To Launch 2 New BPC Brands

House-of-brands startup Meolaa has secured a $6 million pre-Series A funding round led by General Catalyst, with participation from Claypond Capital, Colossa Ventures, Kunal Shah and other existing investors. (Inc42 Media) Meolaa operates in the FMCG / D2C space and plans to launch two new beauty & personal care (BPC) brands over the next 18 months. (Inc42 Media) The company aims to leverage AI and analytics across product development, marketing, supply chain, and decision-making workflows to compress traditional brand creation timelines. (Inc42 Media) Its flagship fragrance brand “HIRA” has reportedly achieved ~₹1 crore monthly revenue within three months of launch. (Entrackr) This fundraise underscores investor confidence in tech-enabled consumer goods models in India and the shift of capital into “house of brands” strategies combining FMCG, AI, and data insight.