Square Yards’s Urban Money achieves 10X growth in 3 years; revenue nears Rs 714 Cr in FY25

Urban Money, the fintech arm of Square Yards, has achieved 10X growth in three years, recording nearly ₹714 crore revenue in FY25. Entrackr attributes this success to diversified financial products including home loans, personal finance, and credit distribution. The article discusses Urban Money’s integration with Square Yards’ real-estate ecosystem, strong partner network, and technology-driven underwriting process. It portrays Urban Money as an emerging fintech player reshaping credit intermediation and expanding its market presence rapidly.